ArtCenter

FUJI Rebranding

Fujifilm had their identity for a long time and haven't changed. Eventhough they have lots of different division such as mediacal devices and zerox, they've been using 'film' after FUJI logo. For their new identity, expanding their field and going forward without 'film' but also the logo is based on photogrpahy where they came from. 

tag

: logo, ID system, 
 rebranding, graphics

Work in Progess..

Logo

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Applications

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3

Environments

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2
10

Selected Works

NASA 3secstyle frames

ALA PSA3D motion

Eloraillustrative motion

Shift Focusmotion

Adriftmotion

Nodeinteractive packaging

Miscellaneousmy playground

Typographygraphics

Fujiid system

     © Chloe Jungyoon Choi 2018